| A Case for Twitter, Facebook, & Social Media for Nonprofit Fundraisers |
| I was just on a call with fellow members of the Association for Healthcare Philanthropy folks when someone asked, “Does anyone here use Twitter or Facebook?” It appeared I was the only one. Many wanted to be but their IT departments wouldn’t let them. Twitter and Facebook and LinkedIn and YouTube are sites that are in the broad category of “social media.” Social media sites are sites that make it really easy for people to connect with other people. And social media sites often have made-up names or names with weird spelling like Plurk or Flickr. But the best part of all of these is: they’re free! In a time when everyone’s being cost conscious and penny-pinching, I find it hard to believe that people wouldn’t be at least experimenting with free marketing sites! ....Click here to continue reading the full article (pdf). |